The Trader Harbor
  • Business
  • Politics
  • World News
  • Stocks
  • Business
  • Politics
  • World News
  • Stocks

The Trader Harbor

Business

Applebee’s and IHOP are launching co-branded locations with both chains under one roof

by admin March 9, 2024
March 9, 2024
Applebee’s and IHOP are launching co-branded locations with both chains under one roof

Two of America’s iconic chain eateries are set to combine forces — literally.

The parent company of IHOP and Applebee’s has announced it has begun opening dual-branded locations, combining back-of-the house cooking areas and blending front-of-the-house dining areas, though with discrete entrances.

On parent Dine Brands Global’s most recent earnings call, CEO John Peyton said the company had already rolled out eight prototypes of the concept at select international locations, the most recent one opening in León, Mexico, about four hours northwest of Mexico City.

The idea is to reduce costs while maximizing revenues by attracting customers dining at different parts of the day to the same location, Peyton said.

“At breakfast, when there are more IHOP customers, customers can be seated in the Applebee’s area and vice versa at dinner,” Peyton told Nation’s Restaurant News in a follow-up interview.

Peyton said the plan would be to “eventually” bring the concept of the U.S., without specifying a timetable.

Dine Brands, which also owns Fuzzy’s Taco Shop, has faced challenges in recent years amid changing tastes and rising cost pressures. It has closed hundreds of Applebee’s locations since 2017, including 46 in 2023. Peyton also noted on the earnings call that customers continued to pull back on their spending last year.

Still, Dine Brands plans to open 25 new restaurants with Applebee’s largest operator, Flynn Restaurant Group. These will feature a more modern, streamlined restaurant that will include features like robotic beer dispensers.

As for IHOP, Peyton sees the brand as a market leader with a track record of growth, noting that 46 new U.S. locations opened last year.

This post appeared first on NBC NEWS

0
FacebookTwitterGoogle +Pinterest
previous post
Sam Altman rejoins OpenAI board of directors, months after removal
next post
What kind of future does Nikki Haley have in a Donald Trump dominated Republican Party?

Related Posts

USPS resumes shipments from China in abrupt about-face

February 6, 2025

Johnson & Johnson to pay $6.5 billion to...

May 7, 2024

Dow closes more than 570 points higher to...

June 1, 2024

Warren Buffett gives away another $5.3 billion, says...

June 29, 2024

Treasury Secretary Yellen announces $100M affordable housing fund...

June 27, 2024

The plane that crashed in South Korea is...

January 3, 2025

Best Buy launches third-party marketplace as it looks...

August 20, 2025

23andMe to delist from Nasdaq, deregister with SEC

May 29, 2025

Gold jumps to record above $2,460 an ounce...

July 18, 2024

Former Ozy Media head sentenced to nearly 10...

December 17, 2024

    Stay updated with the latest news, exclusive offers, and special promotions. Sign up now and be the first to know! As a member, you'll receive curated content, insider tips, and invitations to exclusive events. Don't miss out on being part of something special.


    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Latest

    • The Real Drivers of This Market: AI, Semis & Robotics

      October 15, 2025
    • S&P 500 Breaking Out Again: What This Means for Your Portfolio

      October 15, 2025
    • Comey seeks to toss criminal case calling Trump prosecutor ‘unlawful’ appointee

      October 15, 2025
    • Mike Johnson, world leaders to nominate Trump for Nobel Peace Prize after Israel-Hamas deal

      October 15, 2025
    • Democrats threaten to see Trump team ‘in court’ over ‘illegal’ firings as shutdown battle escalates

      October 15, 2025
    • Trump calls Xi’s rare earth move a ‘bad moment’ — why it matters for US national security, China ties

      October 15, 2025

    Categories

    • Business (1,418)
    • Politics (4,747)
    • Stocks (1,709)
    • Uncategorized (45)
    • World News (1,411)
    • About us
    • Contact us
    • Privacy Policy
    • Terms & Conditions

    Disclaimer: TheTraderHarbor, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2025 thetraderharbor.com | All Rights Reserved